Feedback from the audience is extremely important, they are the foundation of your product and will gain your product the promotion, attention and exploitation it needs to be consumed by both the audience and the media. Preparing myself and my product for the audience I aimed to idealise my target audience and create an ideology for them. Through this Prezi, I have explained the reasoning behind my demographic and psycho-graphic. The survey and feedback was overall beneficial in perfecting my product to my audiences needs and satisfaction as they are the consumers and I the provider.
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Research
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- ASA/CAP
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- USP
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- Jingles and Slogan
- Target Audience
- Uses and Gratifications
- Effects model/ Hypodermic needle theory
- Theory reception theory
- Cultivation theory
- History of advertisement
- Barthes semiotics
- Genre theory
- Utopia Solutions
- Use of technology
- Institutional and commercial advertisement
- Planning
- Production
- Evaluation
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